How to Help Your Favorite Authors

Revised book cover for The Space Between Time

“People can’t read a book if they don’t know it exists. All authors need to do marketing, regardless of how they published.” ~ Jo Linsdell

I’m a bit under the weather as I write this. I guess it’s my year to get a cold, so I’m reposting an article I wrote last year. It’s particularly appropriate since a friend of mine and my mother-in-law recently wrote reviews of my book, The Space Between Time, one on Amazon and the other on Goodreads. They were both favorable, which was very heartwarming. Thanks, Rita.

My mother-in-law, Judy, is a CHAMPION reader. I put champion in caps because she reads about two-hundred books a year. And she writes reviews for most if not all of them. In fact, she won an award from Goodreads a year or so ago for writing so many reviews. So the fact that she took time to read my book, which is not a genre she normally reads, and then wrote a lovely review was a big help for promoting my book. Thanks, Mom.

If you’re a reader, you can do your favorite authors a big favor by doing some of things below to help spread the word about their books. I’ve reposted this a couple of times, but it never hurts to repeat good information.

Word of mouth is still the best advertising tool. How many of you discuss your favorite TV show’s latest episode with friends, family and coworkers? See what I mean? You are creating a buzz. You can do that for your favorite authors as well. Here are some ways you can help them.

Write a review of the books you read and leave it on Amazon, Goodreads, in your blog, any social media site, or bookseller you choose.

If you are a member of Goodreads, just putting books on your “want to read” shelf will get the book noticed by the Goodreads staff and they may even promote them on their site.

If you like a book, let your local bookstore and library know what you thought of it, and ask them to carry and promote it.

Share your thoughts about the book with your friends and book club groups that you might belong to.

Consider asking the author to have a Skype session with your book club group so they can ask questions, or suggest that your local bookstore invite your favorite author to have a book reading/signing.

Give the book to your friends and family as gifts.

You may think these tips are rather easy and trivial, but if you help your favorite author sell more books, you will be helping them pay for all the time they spent working on it. Writing a book is not an easy thing to do, you know. If it was, more people would be doing it.

I’m shamelessly adding the reviews below.

Rita’s review: Recently, I finished reading a book titled, The Space Between Time, by my friend, Lucinda Sage-Midgorden. It was the best book I’ve read in a long time. It kept me captivated, which I have not experienced from any other book for the past couple of years. I loved all the little gems of meaningful and what I call spiritual statements throughout the book. You know, those words that make you pause and think, and sometimes have an “aha” from or a deeper awareness about something. And it was entertaining and informational about some of the history in the 1800’s and yet, contemporary. It also reminded me of the importance of “living in community” and how important it is to help one another and be engaged in your community. Thank you Lucinda for a wonderful, entertaining and captivating book!

Judy’s review: It is quite apparent that I have a relationship with the author of this book. Lucinda Sage-Midgorden is married to my son Barry. Because of that connection you should expect some bias in my evaluation of the book. However, there is another factor that may offset my favorable bias, and that is that I don’t really like and read very few in this genre. When I look at a book that is classified as time-travel, paranormal, or sci-fi, I usually skip it. I wanted to read Lucinda’s book to support her. She has worked for many years to complete this novel, and I know the editing and re-writing that she went through. Well, imagine my surprise when I found myself engrossed in the book and connecting to the characters and the story lines. I deeply respect anyone who writes a book, and Lucinda has produced a complicated novel that involves two different characters that are separated by years. At first I liked the sections with the historical character, Morgan, because my favorite genre is historical fiction. But I also became involved in the troubles that Jenna is facing in her life. It is interesting how these two women separated by time, but connected through family come to help each other deal with their problems. Many times the things these two women learn about facing life is good advice for anyone. I really did enjoy the book, and I hope many more will purchase it and find it as good a read as I did!

If you are so inclined to buy my book, and promote it, I will greatly appreciate it. And so will your favorite authors when you do the same for their books. And by the way, my husband Barry designed the cover art, maps, did the layout, and final editing for the book. It was a team effort.

Thanks for reading, commenting and liking my posts. I appreciate it.

Lucinda Sage-Midgorden © 2018

Lucinda is the author of The Space Between Time, an award finalist in the “Fiction: Fantasy” category of the 2017 Best Book Awards. It’s a historical, time-travel, magical realism, women’s novel, and is available in all ebook formats at Smashwords, and print-on-demand at Amazon and other fine book sellers. To join her email list, click here. She will never sell the names on her list.

Slow Boat to Book Sales

Revised book cover for The Space Between Time

“One of the best pieces of advice I ever got was from a horse master. He told me to go slow to go fast. I think that applies to everything in life. We live as though there aren’t enough hours in the day but If we do each thing calmly and carefully, we will get it done quicker and with much less stress.” ~ Viggo Mortensen

What more do I need to say? Viggo Mortensen’s horse master had it right. That’s why I’m taking the slow route with my book promotion.

My friend Debrah, the writer who helped me hone my book, and I are getting together tomorrow to plan strategies to promote our books. Debrah has published three, soon to be four, books. She and I are kind of alike. We want to plan our own strategies for promoting our books. It’s good to read about how other people have created massive interest and lots of sales for their products, but I’ve always been a little bit of a rebel when it comes to rules. I hardly ever follow a recipe exactly as written, and as I’ve written before, I didn’t follow all the rules when I was a teacher. I feel the same about promoting my book.

There are so many stories of people and their “instant” success. For example, hugely popular actors like George Clooney who slept on his Aunt Rosemary’s couch for a year or so, then took small parts for ten years before his big breakthrough. Or Jim Carrey who at one point lived with his family in their Volkswagon van, before getting his break as a stand up comedian. Even authors like J.K. Rowling had hurdles to jump over before their books became hits.

Taking our cue from others who “made it” after lots of effort, Debrah and I will create our own method, all the while believing in our work, forging relationships and continuing to write.

Since the ebook version of The Space Between Time is finally published, find the link below, I’d like to share some ways you can help promote my book, should you choose to read it, and those of your favorite authors.

I got these tips from an article “13 Ways to Support an Author Without Ever Spending a Dime,” by Florida author, Steph Post, from a site called Lit Reactor. You can read the full article for yourself. I’m picking and choosing my favorites to list here.

Check out a book from the library
“Anyone, anywhere, can purchase a book on Amazon. A library book can give an author a sense of how far their book has traveled,” Ms. Post writes. I plan to ask friends all across the country to request that their local library carry my book, which is the second suggestion on the list. Request that your local library carry your favorite books.

Review a book
You can go to sites like Necessary Fiction and Small Press & Indie Book Review and request a free copy of a book you might like to review. This can help you if you’re a new author and/or reviewer. It also helps the author. Another way to help an author is by writing a review on Amazon, iBooks, or Goodreads. I have an author page on Goodreads and have just listed The Space Between Time on it. If you follow any of my author pages throughout social media, consider writing a review. That helps me get more exposure. Again, you can do this for all your favorite authors, especially those just starting out.

Talk to your local bookseller
If you read a book, especially one by a new author, and your bookstore doesn’t carry it, suggest they stock it. This goes for any book you liked reading, even if you checked it out from the library. You can suggest they create a feature books display, or introduce it in their newsletter. I have friends in Portland, Oregon and I plan to ask them to suggest my book to Powell’s Books. It’s the largest independent bookstore in the world, so if one of their employees reads my book and likes it, and they feature it in their newsletter … well, that would be a dream come true.

Face a book out on the bookshelves
When your local bookstore listens to you and buys the book you suggested, pull the book out so the browsers can see the cover.

Take a book selfie
Use your selfie stick and social media to promote books you have read and loved, even if they are older. It might revive interest in the book. Remember to be creative!

Nominate a book
I don’t know about you, but it seems self-serving to nominate my own book for an award. I have a love-hate relationship with awards anyway. However, as Ms. Post points out, many sites with awards, like Goodreads, are reader driven, so nominate your favorites.

Recommend a book to a book club, and talk to your friends about the books you love
Word of mouth is still the best advertising tool, so be creative about sharing the news about books you have enjoyed reading.

Thanks for reading. Feel free to leave a comment or share with your friends.

The Space Between Time will soon be available at Amazon, iBooks, Barnes and Noble, and other ebook retailers. You can download it today at Smashwords. I’ll let you know when the print versions are ready.

Lucinda Sage-Midgorden © 2017